How companies can hold inviolate certain assumptions are interesting. In fact disturbing. How an entire group can do so should be down right demeaning. Take for instance, the companies named below. Sadly when using such examples we only note well known firms. There are however numerous small businesses, governments etc who could have dissuaded lack luster performances by better management had they been proactive.
I watch businesses titillate themselves with the fanciful notion of innovating. They do so half heatedly in the same fashion in which they attempt to lead without intent of winning. It is an absurd arrogance of leadership prevailing upon title rather than duty. An easy perch for those hoping instead of leading. Below are stark examples from HBR:
AOL, Nokia, RIM, Kodak, DEC. All the same story: once-great companies that suffered disruption. In business, if you’re not listening to the right customers, it can all disappear before you realize what’s happening.
Many modern businesses take stock in the reality of disruptive innovation and try to react accordingly. In the software industry, giants like Microsoft, SAP, Oracle, and IBM have all invested heavily in the cloud technologies that are disrupting software. In car rentals, firms like Hertz and Enterprise are making bets on car-sharing operations. Even dominant businesses like Amazon and Facebook spend enormous sums of money to snatch up and independently operate disruptive businesses like Quidsi and Whatsapp. But in almost all of these situations, the threat is clear and present by the time an investment is made.
So, the question is, why — with a strong understanding of the dynamics of disruption — are we still so slow to move?
Pundits and managers alike readily cite reasons including the stresses of business model innovation or the difficulty of making small experimental investments inside the four walls of an established organization. I don’t believe these answers.[…]
Can You Answer The Question: “How Well Does My Organization Exploit Complexity?” We can help. Learn more.
Jim Woods is a leadership development and training consultant deploying his unique abilities in character based training and strategy.
Jim is president of InnoThink Group a human resources and leadership management consulting firm | Skype ID – jim.woods79 http://www.innothinkgroup.com Click here to schedule an appointment.m. He has an absolute passion for people development and are constantly refining and adapting his programs in order to ensure that they have the maximum impact on those we serve.