How to Explain Your Business Idea Like A 12 Year Old

So much in life is complicated. Wouldn’t it be great if you could just make it simple? You can with these tips.

When you’re having trouble describing something, Kevin Daum suggests translating it into 12-year-old language:

List the parts you don’t understand.

There may be parts of a problem that are beyond your direct knowledge or skillset. Identify these issues so you can resolve the needs before you get in knee deep. Solve them first, one at a time, and then you’ll be ready to take the entire project easily from beginning to end.

Engage an expert.

There is no glory for your ego in failing by yourself. If you don’t understand how something is supposed to work, go get someone who does. You may only need a question answered, or a small adjustment made. But an expert can let you focus your efforts where you are strong and speed your process. These days you can find an expert for nearly everything on LinkedIn.

Look at the big picture.

When you are deep in a complicated problem, it’s easy to get caught up in the minutiae. Take a moment to step back and look at it from a bird’s eye view.  […]


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Hire Jim Woods, speakers, leadership, consultant, hr, innovationJim is president of InnoThink Group and Leadership Matters.  He is a leader in workplace learning, productivity, performance, and leadership training solutions. For over 25 years, we have helped companies improve their performance, productivity, and bottom-line results.

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Jim Woods is president of The Jim Woods Group. A management consulting firm. Go here to see his work He advises and speaks to organizations large and small on how to increase top line growth in times of uncertainty and complexity. Some of his speaking and consulting clients include: U.S. Army, MITRE Corporation, Pitney Bowes, Whirlpool, and 3M. See more at his website

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Posted in Entrepreneurship, Small Business

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